Display for protective equipment
Customer
Industry
Time & place
Sweden, 2025
Project type
Description
A freestanding sheet-metal display that balances premium expression with smart flexibility — adaptable, lightweight, and true to Y/ELM+’s identity.
About YELM
Y/ELM+ is a Swedish brand that combines technology and material innovation to create unobtrusive, high-performing riding protection.
The Display
Yelm needed a display that could present both helmets and protective vests in a way that felt premium, yet stayed within cost and weight limits.
The result is a freestanding unit in sheet metal with adjustable rails for helmet holders, hooks, or shelving. Magnetic signage makes it easy to update communication, ensuring the display can adapt to different campaigns and markets.
We created a solution that delivers a solid and premium impression while staying cost-efficient, all in Yelm’s distinctive black and fluorescent yellow-green identity.
